2 min read
Nancy Kirchoff: March 1, 2023
A strategic plan framework identifies the strategies and operations during spin-up that could drive or hinder marketing performance, providing insight into potential marketing problems while uncovering new sales and marketing opportunities.
Read More
3 min read
Nancy Kirchoff: March 1, 2023
B2B Lead Generation assets will fuel your acquisition’s digital presence and future value creation. One of the most significant areas of concern...
4 min read
Nancy Kirchoff: February 24, 2023
The second step in digital due diligence is to examine how your potential competitors have structured their B2B go-to-market strategy.
3 min read
Nancy Kirchoff: February 24, 2023
One of the most significant steps in the M&A process is analyzing and valuing acquisition targets. Completing a competitive positioning matrix and...
3 min read
Nancy Kirchoff: September 7, 2022
Have you ever visited a cluttered website with contrasting colors or a layout that made it hard to navigate? Your initial response was likely to move...
